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Technical Solutions Selling
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Introduction |
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In todays hypercompetitive business environment, buyers are becoming better informed and have more choices then ever before. The business issues they face are now more complex and require more sophisticated solutions. Solutions that will require the expertise of technical people. However, the customers that we deal with may not always have the technical know how to relate these sophisticated solutions to addressing their business challenges. This programme has been designed for sales engineers or technical Sales professional who would like to adopt a more business focused approach for optimum sales results.
Topics covered include essentials like how to fix appointments, handle objections, build value for my products and services, differentiate myself from the competition, as well as how to conduct sales presentations. |
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Course Objectives |
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At the end of the course, participants will have a keen understanding of the sales cycle as well how to react at the various stages in order to achieve optimum results. The concepts are further enhanced through carefully thought out case studies, role-play and exercises to aid participants in their quest for optimum results in their sales.
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Course Outline |
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What are the competencies that I need to be professional sales people?
How do I differentiate myself from the competition?
How do I even get to meet my customers?
How do I build value for my products and services?
How do I get my customers to listen and to understand my presentation?
How do I overcome those objections?
How do I close the order?
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Trainer(s) |
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Mr Murphy, Bruce Patrick |
Bruce Patrick Murphy is a training manager with a Global 500 technology company. Bruce has a wealth of practical and regional experience having worked in the banking & finance industry, events management and technology industries in training, sales & marketing roles.
Bruce's attitude towards training is that it should be interactive, precise, practical, relevant, and enjoyable. Not one of those one sided, idealistic training solutions that leave participants with more questions than answers. This course will be fun and exciting, while leaving the participants with real practical skills that can be used in their everyday sales calls. |
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Who Should Attend |
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This course is designed to hone the Technical Selling Skills for Sales professionals, including sales executives, sales managers, team leaders who manage sales team or have sales representatives reporting to them. It is also designed for potential sales manager who will be moving to a sales management position.
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Course Details |
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Date: |
10 to 11 November 2009 |
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Time: |
9:00am to 5:00pm |
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Venue: |
NTU@one-north campus, Executive Centre |
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Closing Date: |
27 October 2009 |
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Fee: |
Standard: SGD$590
Alumni: SGD$472 Group (3 & Above): SGD$531 |
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Registration fees inclusive of:
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Online Registration |
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>> CLICK HERE to Register Online
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Methods of Payment |
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1.
Credit Card (Visa and Mastercard only)
2. Cheque
made payable
to Nanyang Technological University
3. Invoice to
Company (for Company Sponsored Participants)
4. E-invoice (for
Government Organizations)
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Cancellation & Refund Policy |
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Written notification to
cce@ntu.edu.sg or fax: (+65) 6774 2911 at least 10 days before course commencement |
No cancellation charges
(Full refund) |
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Written notification within 4 9 days before course commencement |
50% of course fees
(50% refund) |
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Written notification within 3 days before course commencement |
100% of course fees
(No refund) |
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